Pantea Foroudi | Management and Accounting | Best Researcher Award

Dr. Pantea Foroudi | Management and Accounting | Best Researcher Award

Reader in Marketing of Brunel, United Kingdom.

Dr. Pantea Foroudi is a distinguished academic with extensive expertise in consumer behavior, corporate branding, and Sustainable Development Goals (SDGs). Her research interests include corporate brand design, consumer engagement, and the impact of social identity on brand perception. Dr. Foroudi holds a Ph.D. in Business Management from Brunel University and various qualifications in marketing and graphic design. She has held several prominent academic positions, including her current role as Reader in Marketing at Brunel Business School. Her research skills include qualitative and quantitative methods, advanced statistical analysis, and project management. Dr. Foroudi has been recognized internationally for her scholarly output and is a Senior Fellow of the Higher Education Academy (SFHEA). She has also held several advisory and consultancy roles in diverse sectors.

Professional Profiles:

Education

Dr. Pantea Foroudi holds a PhD in Business Management from Brunel University, UK, completed in 2013, where her thesis focused on the influence of corporate logos on corporate image and reputation within a financial context. She earned an MA in Marketing and Communication Management from the University of the Arts London (LCC) in 2006. Prior to that, she completed a Pre-Master in Art, Business, Marketing, and Management at David Game College, UK. Dr. Foroudi also holds an MSc in Graphic Design (2000) and a BA in Graphic Design (1996), both from Azad University, Tehran, Iran. Additionally, she completed the Graduate Learning and Teaching Programme (GLTP) at Brunel University in 2012 and obtained a Postgraduate Certificate in Learning and Teaching in Higher Education from Middlesex University London in 2016. Dr. Foroudi is also a Senior Fellow of the Higher Education Academy (SFHEA), recognized in 2019 by Middlesex University London.

Professional Experience

Dr. Pantea Foroudi is a distinguished academic with a robust background in marketing and corporate branding. Since 2023, she has been the Director of the Sustainable Digital Economy Area of Excellence, Head of the Marketing and Corporate Brand Management Research Group, and a Reader in Marketing at Brunel Business School, UK. Previously, she was a Senior Lecturer at Middlesex University (2015-2023) and the Claude Littner Business School, University of West London (2014-2015). She has also lectured extensively at various institutions, including Middlesex University and London International College of Business and Technology, Brunel University. In addition to her academic roles, Dr. Foroudi has taught Graphic Design and related subjects since 2000. Her professional experience is complemented by advisory roles in the corporate sector, including positions at Golrang Industrial Group and Kanoon Iran Novin.

Research Interest

Dr. Pantea Foroudi’s research interests span consumer behavior and corporate branding with a multidisciplinary approach. Her primary focus is on corporate branding, design/visual identity (corporate/service/brand/product), and technology, where she examines how corporate brand design influences consumer behavior through social identity theory, perceived value theory, and social interaction value. Her work explores the value consumers derive from consumption experiences and engagement, particularly in sectors like retail, higher education, and hospitality. Additionally, Dr. Foroudi is deeply invested in Sustainable Development Goals (SDGs), studying how consumers perceive these goals and their impact on residents and tourists. She is particularly interested in the social benefits of shared experiences and prosumption in the context of the shared economy, aiming to understand how these factors contribute to consumer well-being and societal value.

Award and Honors

Dr. Pantea Foroudi has been recognized with numerous awards and honors throughout her illustrious career. She was named a Senior Fellow of the Higher Education Academy (SFHEA) in 2019 and a Fellow of the Higher Education Academy (FHEA) in 2015. Her significant contributions to the field have earned her a prominent place as the top scholarly output in the UK and Europe, and she is ranked fourth worldwide for the period from 2016 to 2021. Additionally, her work has been acknowledged through various academic accolades and positions on advisory boards, showcasing her influence and impact in the realms of business management, marketing, and corporate branding.

Research Skills

Dr. Pantea Foroudi’s research skills encompass a wide array of methodologies and analytical techniques. She is proficient in qualitative and quantitative research, including the use of advanced statistical software such as SPSS and AMOS for data analysis. Her expertise extends to survey design, structural equation modeling, and mixed-methods research. Dr. Foroudi excels in conducting in-depth interviews, focus groups, and content analysis, leveraging these tools to gain comprehensive insights into consumer behavior and corporate branding. Her adeptness in visual identity research, corporate reputation analysis, and the application of social identity theory underscores her ability to integrate multidisciplinary approaches to address complex research questions. Additionally, Dr. Foroudi is skilled in project management and academic writing, which enables her to lead collaborative research projects and publish extensively in high-impact journals.

Publications

  1. Elevating B2B branding in a global context: Integrating existing literature and proposing a forward-thinking conceptual framework
    • Authors: Marvi, R., Zha, D., Foroudi, P.
    • Year: 2024
  2. Entrepreneurial Innovation in the International Business of Tourism
    • Authors: Jerez-Jerez, M.J., Foroudi, P.
    • Year: 2024
  3. Introduction: Entrepreneurial innovation in the international business of tourism
    • Authors: Jerez-Jerez, M.J., Foroudi, P.
    • Year: 2024
  4. Embracing the paradox of customer experiences in the hospitality and tourism industry
    • Authors: Zha, D., Marvi, R., Foroudi, P.
    • Year: 2024
    • Citations: 3
  5. Customer experience: A critical review and research agenda
    • Authors: Marvi, R., Zha, D., Foroudi, P.
    • Year: 2024
  6. Corporate branding in logistics and transportation: Recent developments and emerging issues
    • Authors: Rahman, N.A.A., Melewar, T.C., Foroudi, P., Gupta, S.
    • Year: 2024
  7. Introduction to the book
    • Authors: Rahman, N.A.A., Melewar, T.C., Foroudi, P., Gupta, S.
    • Year: 2024
  8. The role of technology advancement in managing business and establishing corporate brand image: Conception, challenges, and commendation in logistics and transport sector
    • Authors: Rahman, N.A.A., Melewar, T.C., Foroudi, P., Gupta, S.
    • Year: 2024
  9. Digital transformation: A multidisciplinary perspective and future research agenda
    • Authors: Paul, J., Ueno, A., Dennis, C., Tyagi, S., Wirtz, J.
    • Year: 2024
    • Citations: 11
  10. Sustainable Development Goals in a regional context: conceptualising, measuring and managing residents’ perceptions
    • Authors: Foroudi, P., Marvi, R., Cuomo, M.T., D’Amato, A.
    • Year: 2024

 

 

Márcia Espejo | Accounting | Women Researcher Award

Prof Dr. Márcia Espejo | Accounting | Women Researcher Award

Professor Associate at Federal University of Mato Grosso do Sul, Brazil.

Dr. Márcia Bortolocci Espejo has a strong academic background, including a Ph.D. in Controllership and Accounting from the University of São Paulo – FEA / USP, a Master’s in Business Administration from the State University of Londrina – UEL, and a Bachelor’s in Administration from the State University of Maringá – UEM. She also holds a degree in Data Processing Technology from UNICESUMAR and recently completed a degree in Accounting Sciences at UNIGRAN. Her educational journey demonstrates a commitment to learning and excellence in the field of accounting and management.

Professional Profiles:

Education:

Dr. Márcia Bortolocci Espejo pursued a diverse academic journey, culminating in a robust educational background. She completed her Ph.D. in Controllership and Accounting at the University of São Paulo – FEA / USP, where she conducted groundbreaking research from 2005 to 2008. Prior to her doctoral studies, she earned a Master’s in Business Administration at the State University of Londrina – UEL from 2002 to 2004, equipping her with advanced management skills. Dr. Espejo’s academic journey began with a Bachelor’s degree in Administration from the State University of Maringá – UEM, where she laid the foundation for her future endeavors in 1993-1997. Additionally, her educational pursuits include a degree in Data Processing Technology from UNICESUMAR (1994-1996), enhancing her analytical and technical capabilities, and a recent completion of a degree in Accounting Sciences at UNIGRAN (2016-2017), further enriching her expertise in the field. Dr. Espejo’s academic journey reflects her commitment to continuous learning and academic excellence.

Research Experience:

Dr. Márcia Bortolocci Espejo has extensive research experience, focusing on accounting, administration, control, and management accounting. Her research has contributed significantly to understanding competitiveness in agribusiness, performance evaluation, and work-life balance in the accounting profession. She has led projects funded by prestigious organizations such as the Araucária Foundation and CNPq, including the Institutional Research Project CNPq PROCAD/Casadinho USP/UFPR (2012-2015). Additionally, she has mentored numerous dissertations, doctoral coorientations, and post-doctoral supervision, highlighting her commitment to developing future researchers in the field. Dr. Espejo’s research has been published in peer-reviewed journals, showcasing her impact and influence in the academic community.

Research Interest:

Dr. Márcia Bortolocci Espejo’s research interests lie at the intersection of accounting, administration, and management. She is particularly interested in exploring control and management accounting practices, competitiveness in agribusiness, and the impact of organizational resilience on performance during times of crisis. Her work also delves into the importance of managerial control for economic performance in family farming and the adoption of informational proxies in startups. Dr. Espejo’s research seeks to advance understanding in these areas and contribute to the development of effective strategies for organizations to thrive in dynamic environments.

Award and Honors:

Dr. Márcia Bortolocci Espejo has received several awards and honors for her outstanding contributions to the field of accounting and management. She has been recognized for her research excellence and leadership in academia, including being awarded the Research Productivity Scholar Level 2 by CNPq. Her work has also been funded by prestigious organizations such as the Araucária Foundation and CNPq, further highlighting the impact and recognition of her research contributions. Dr. Espejo’s dedication to advancing knowledge in her field has earned her the respect and admiration of her peers, making her a highly esteemed figure in the academic community.

Skills:

Dr. Márcia Bortolocci Espejo is a skilled researcher and educator with a diverse range of talents. Her proficiency in conducting research in accounting, administration, and management is demonstrated by her extensive publication record and her leadership in various research projects. Dr. Espejo’s teaching abilities are also noteworthy, as evidenced by her role as a professor in Accounting Sciences and Business Administration Sciences. She has shown exceptional leadership skills through her coordination of the Graduate Program in Accounting Sciences and her tenure as the head of the Accounting Sciences Department at the Federal University of Paraná. Dr. Espejo is also a committed mentor, having guided numerous students at the master’s and doctoral levels, as well as post-doctoral researchers. Her project management skills are evident in her successful coordination of projects funded by prestigious organizations such as the Araucária Foundation and CNPq. Dr. Espejo’s analytical skills are exceptional, as seen in her research on competitiveness in agribusiness, performance evaluation, and work-life balance in the accounting profession. Overall, Dr. Espejo’s adaptability, analytical acumen, and leadership make her a highly respected figure in the field of accounting and management.

Publications:

  1. Perfil dos atributos do sistema orçamentário sob a perspectiva contingencial: uma abordagem multivariada
    • Author: MMSB Espejo
    • Year: 2008
    • Citations: 110
  2. Estado da arte da pesquisa contábil: um estudo bibliométrico de periódicos nacional e internacionalmente veiculados entre 2003 e 2007
    • Authors: MMSB Espejo, APC Cruz, RL Lourenço, T Antonovz, LB Almeida
    • Year: 2009
    • Citations: 78
  3. Uma análise crítico-reflexiva da compreensão da adoção dos artefatos de contabilidade gerencial sob uma lente alternativa-a contribuição de abordagens organizacionais
    • Authors: MMSB Espejo, F Costa, APC da Cruz, LB de Almeida
    • Year: 2009
    • Citations: 56
  4. Gestão da diversidade: um estudo de gênero e raça em grandes empresas brasileiras
    • Authors: EB do Prado Gonçalves, MMSB Espejo, SML Altoé, SB Voese
    • Year: 2016
    • Citations: 54
  5. Programas de pós-graduação Stricto Sensu em contabilidade: sua contribuição na formação de professores e pesquisadores
    • Authors: AL Comunelo, MMSB Espejo, SB Voese, EM Lima
    • Year: 2012
    • Citations: 54
  6. Uma análise da evolução do campo de ensino e pesquisa em contabilidade sob a perspectiva de redes
    • Authors: SA Walter, APC da Cruz, MMSB Espejo, FP Gassner
    • Year: 2009
    • Citations: 53
  7. Compreensão e utilização da informação contábil pelos micro e pequenos empreendedores em seu processo de gestão
    • Authors: SR Kos, MMSB Espejo, L Raifur, RP Anjos
    • Year: 2014
    • Citations: 46
  8. Campo de pesquisa em contabilidade: uma análise de redes sob a perspectiva institucional
    • Authors: MMSB Espejo, APC da Cruz, SA Walter, FP Gassner
    • Year: 2009
    • Citations: 46
  9. Evidenciação de informações ambientais: proposta de um indicador a partir da percepção de especialistas
    • Authors: RKB Bachmann, LM Carneiro, MMSB Espejo
    • Year: 2013
    • Citations: 44
  10. Problem-Based Learning no ensino de contabilidade gerencial: relato de uma experiência brasileira
    • Authors: DB Martins, MMSB Espejo, F Frezatti
    • Year: 2015
    • Citations: 42

Syed Hamza Farooq | Bookkeeping Award | Best Researcher Award

Dr. Syed Hamza Farooq | Bookkeeping Award | Best Researcher Award

PhD Scholar at University of Sannio, DEMM, Italy.

Syed Hamza Farooq is an ambitious professional with a strong academic background and a diverse range of experiences. He holds a Ph.D. in Persons, Market, and Institution (specializing in Academic Entrepreneurship & Business Management) from Università degli Studi del Sannio, Benevento, Italy, which he is currently pursuing. He also has an MS in Management Sciences with a specialization in Finance from the International Islamic University, Islamabad, and a Bachelors of Business Administration (Hons) with a specialization in Finance from Abasyn University, Peshawar.

Professional Profiles:

Education:

Syed Hamza Farooq has pursued an extensive academic journey, currently undertaking a Ph.D. in Persons, Market, and Institution with a specialization in Academic Entrepreneurship & Business Management at Università degli Studi del Sannio, Benevento, Italy (2021). Prior to this, he completed an MS in Management Sciences with a specialization in Finance, achieving a CGPA of 3.55, from the International Islamic University, Islamabad (2019 – 2021). His undergraduate studies include a Bachelors of Business Administration (Hons) in Finance, with a commendable CGPA of 3.62, from Abasyn University, Peshawar (2015 – 2019). Earlier in his academic journey, he completed Intermediate (FSC, Grade C) from Peshawar Model Degree College for Boys I (2013 – 2015), and Matriculation (SSC, Grade A) from Peshawar Model School for Boys IV in 2013.

Experience:

As an Assistant Resource Mobilization Officer at Alkhidmat Foundation Khyber Pakhtunkhwa from April 2021 to July 2022, Syed Hamza Farooq played a vital role in supporting the organization’s efforts to raise funds and resources for various charitable activities. His responsibilities likely included assisting in developing fundraising strategies, organizing fundraising events, managing donor relationships, and coordinating fundraising campaigns. He may have also been involved in conducting research to identify potential funding sources and writing proposals to secure funding for the organization’s projects and initiatives.

Research Project:

In his research project for his MS in Finance, Syed Hamza Farooq explored the impact of financial attitude, financial literacy, and parental financial socialization on prudent financial management practices, with a specific focus on the moderating effect of financial well-being. This study likely involved an in-depth analysis of how individuals’ attitudes towards finance, their level of financial knowledge, and the influence of parental teachings affect their financial management decisions, especially in terms of prudence, with financial well-being as a potential moderating factor. During his BBA (Hon’s) studies, Syed Hamza Farooq conducted a research project that involved examining the relationship between liquidity risk and profitability. This comparative analysis focused on Bank Al-Habib Pvt. Ltd. and Allied Bank Pvt. Ltd., likely delving into the financial structures and strategies of these banks to understand how liquidity risk impacts their profitability. The study may have included an assessment of various financial ratios, risk management practices, and industry trends to draw meaningful comparisons and conclusions.

Awards:

Syed Hamza Farooq was awarded a fully funded Erasmus Internship Scholarship, which provided funding for a three-month internship abroad. The scholarship likely covered expenses such as travel, accommodation, and living costs during the internship period. Erasmus scholarships are known for their support of international exchange and cooperation in education, offering students opportunities to gain valuable experience and cultural exposure through internships in different countries.\

Skills:

Syed Hamza Farooq possesses proficiency in a variety of software and tools, including Microsoft Word, Excel, and PowerPoint, which are essential for creating documents, spreadsheets, and presentations. He is also skilled in internet surfing, allowing him to gather information and stay updated on relevant topics. Additionally, Syed Hamza has experience with Statistical Package for the Social Sciences (SPSS), E-Views, and Smart-PLS, which are valuable tools for data analysis and research. His proficiency in these software and tools enhances his ability to conduct research and analyze data effectively.