Angel Del Castillo Puente | Management and Accounting | Best Researcher Award

Best Researcher Award

Angel Del Castillo Puente — IE Business School, Madrid, Spain

Angel Del Castillo Puente
Affiliation EAE Business School
Country Spain
Scopus ID 57202446590
Documents 13
Citations 181
h-index 5
Subject Area Business Strategy & FMCG
Event World Science Awards
ORCID 0000-0001-5944-1503

Angel Del Castillo Puente is a senior executive and academic recognized for his extensive contributions to business transformation, strategic leadership, and multinational operations within the fast-moving consumer goods (FMCG) and agri-food sectors. With over 25 years of leadership experience and a parallel academic career, his work bridges corporate execution with strategic research and education [1].

Abstract

This article examines the professional and academic contributions of Ángel María del Castillo Puente, highlighting his leadership in multinational corporate environments and his role in shaping strategic business education. His dual engagement in executive leadership and academia provides a model for integrating practical expertise with scholarly insight [1].

Keywords

Business Transformation, FMCG, Strategic Leadership, Marketing Strategy, Retail Management, Executive Education, Corporate Governance

Introduction

The evolving landscape of global business requires leaders capable of navigating complexity, driving transformation, and integrating strategic thinking across functions. Ángel María del Castillo Puente exemplifies this paradigm through his extensive experience in corporate leadership and academic instruction [1].

Research Profile

His academic work focuses on strategy, marketing, and sales management, particularly within retail and food service sectors. As an Associate Professor at IE Business School, he integrates real-world corporate challenges into research and teaching methodologies [1].

Research Contributions

  • Advancement of strategic marketing frameworks in FMCG industries
  • Integration of academic theory with executive-level business practice
  • Development of executive education programs with global impact

Publications

Publication data indexed in Scopus indicates contributions to business and management literature, although detailed metrics are not publicly specified [1]. DOI-referenced works may include strategic management case studies and applied research outputs.

Research Impact

His influence extends beyond academic publications into corporate transformation initiatives, executive mentoring, and board advisory roles. The practical impact of his work is reflected in organizational performance improvements and leadership development outcomes [1].

Award Suitability

Ángel María del Castillo Puente demonstrates strong alignment with the criteria for Best Researcher Award. His combination of corporate success, academic contribution, and advisory expertise positions him as a suitable candidate for international recognition in this field [1].

Conclusion

The career of Ángel María del Castillo Puente illustrates the value of integrating executive leadership with academic rigor. His contributions continue to shape both industry practices and business education, reinforcing his standing within the global academic and corporate community [1].

References

  1. Elsevier. (n.d.). Scopus author details: Ángel María del Castillo Puente, Author ID 57202446590. Scopus.
    https://www.scopus.com/authid/detail.uri?authorId=57202446590

Mimansa Bairathi | Management and Accounting | Best Researcher Award

Mrs. Mimansa Bairathi | Management and Accounting | Best Researcher Award

University College London | United Kingdom

Mrs. Mimansa Bairathi is an accomplished academic and researcher currently serving as an Assistant Professor of Marketing at the UCL School of Management, United Kingdom. She holds a Ph.D. and M.Res. in Marketing from the London Business School, complemented by an MBA in Marketing and Finance from the Indian Institute of Foreign Trade and a B.Tech. in Civil Engineering from the National Institute of Technology, Jaipur. Her interdisciplinary educational background provides a strong analytical and strategic foundation for her research in digital markets, platform economies, and consumer behavior in online environments. Mrs. Bairathi’s expertise spans causal inference, large-scale experimental design, and machine learning applications in marketing, with a particular focus on understanding online advertising dynamics, influencer marketing strategies, and the economics of digital platforms. Her scholarly output includes 78 academic documents, 807 citations, and an h-index of 17, demonstrating growing global recognition for her contributions to marketing science. Her article, “The Value of Platform Endorsement,” published in Marketing Science (2024), gained significant international attention and was featured in Forbes, highlighting her work’s relevance to both academia and industry. She actively collaborates with distinguished researchers from globally renowned institutions, including London Business School, New York University, and the University of California, bringing together diverse perspectives to address critical questions in digital economics and online market regulation. Beyond research, Mrs. Bairathi is deeply committed to teaching and academic service. She has designed and delivered postgraduate courses on “Customers and Markets,” integrating cutting-edge digital marketing insights with empirical learning. Her professional experience in leading organizations such as Flipkart, ZS Associates, and the Indian School of Business further enhances the practical relevance of her academic contributions.

Profile: Google Scholar

Featured Publications

  1. Bairathi, M., Zhang, X., & Lambrecht, A. (2025). The value of platform endorsement. Marketing Science, 44(1), 84–101.
  2. Bairathi, M., Lambrecht, A., & Rao, A. (2024). Social media, music consumption, and cross-platform spillover effects. Unpublished manuscript.
  3. Bairathi, M., & Lambrecht, A. (2023). Influencer marketing: Sponsorship disclosure and authenticity. Available at SSRN 4679776.
  4. Bairathi, M., Lambrecht, A., & Zhang, X. (2023). Gender disparity in online reputation: Evidence from an online freelance platform. Available at SSRN 4635329.